Once a brand has made it’s mark it’s hard to look at any other logo concepts without thinking that they all look inferior to the known design. There may even be a better logo than the one they use in the stack, but the logo the world has already known will always be proffered. Logo Design Love posted about different Sony Playstaion concepts, and though most are not as great as the current logo, there are a couple in the batch with definite potential.
Just to show how important branding is, if Playstation were to change their logo now, I don’t think it would be well received. Not just with Playstation, but any brand in general usually sees a little backlash, just like Pepsi had when they changed their logo a few months back, though it’s evolved, their last re-brand was a little too extreme.
Be sure to check out Logo Design Love’s other posts too, their blog is great.
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